What is KANSEI engineering?

The word of KANSEI engineering was used for the first time in America by Mazda motor company. The KANSEI engineering began with sensory or sensitivity engineering at the starting point.
However, current KANSEI engineering is the trans-disciplinary engineering that extends over the humanities, social science and natural science.

KANSEI engineering has a purpose, a structure and a function. Namely, the purpose is realization of rich society, the structure is a network of social elements joined with pipes each other and the function is the mutual recognition between elements and the formation of interrelationship. The structure of KANSEI engineering is a network.

KANSEI engineering spins and weaves every thing (from an atom to spirit), and makes products and utilizes them. As a results, KANSEI engineering makes a rich society full of cultures.
There are a lot of groups for the study of KANSEI engineering in Japan. For example, it exists as a research organization of each society or as a study institute of each company. Of course, the Science Council of Japan has a committee of KANSEI engineering in the fifth field. We built the Japan Society of KANSEI engineering(JSKE) in 1998. In addition, there are some department or school of KANSEI engineering in university.

KANSEI is the integrated functions of the mind, and various functions exist in during receiving and sending.  Filtering, acquiring information, estimating, recognizing, modeling, making relationship, producing, giving information, presenting and etc. are the contents of KANSEI.

KANSEI is the integrated functions of the mind.

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Japan Society of KANSEI engineering (JSKE)

2-55-5-1003, Nihonbashi Hamacho, Chuo-ku,

Tokyo, 103-0007　Japan
Email:jske@jske.org